The top eight moments in NBA Twitter history

From the tweet that got an NBA social media manager fired to the tweet that led to another social media manager getting married, there have been hundreds of funny and meaningful moments in the relatively short history of NBA Twitter.  

On Twitter, creative, meme-filled conversations help NBA stand out

Far more than in other professional sports leagues, NBA teams’ official social presences have adopted online personas that mimic the meme-filled, emoji-heavy method of discourse favored by young digital natives.